In todayโs digital age, journaling has evolved into a modern artโand business. Digital journaling templates are hot sellers on platforms like Etsy, Gumroad, and Notion. Whether youโre a creative, a planner lover, or an aspiring entrepreneur, this guide will show you how to design and sell digital journaling templates that people will love (and pay for)!
๐ Why Sell Digital Journaling Templates?
- ๐ High demand in the self-care, productivity, and planning niches
- ๐ธ Low startup cost and passive income potential
- ๐ฅ๏ธ No need to ship โ 100% digital
- ๐๏ธ Sell once, earn forever
๐ง Step 1: Understand the Market
Before jumping into design, know what people are actually looking for. Popular niches include:
- Gratitude journals
- Daily planners
- Habit trackers
- Mental health journals
- Fitness & food logs
- Manifestation or goal-setting journals
- Bullet journals (BUJO)
๐ Do market research on:
- Etsy (search โdigital journalโ and check bestsellers)
- Pinterest and TikTok for inspiration
- Facebook journaling/planning groups
โ๏ธ Step 2: Plan Your Template Layouts
Map out what you want your template to include. A solid journal typically features:
- Cover Page
- Index or Key
- Daily/Weekly Layouts
- Prompts (for gratitude, reflection, affirmations)
- Mood Tracker, Habit Tracker
- Notes or Doodle Space
๐๏ธ Pro Tip: Keep the design minimal, clean, and printable-friendly (black & white or soft colors).
๐จ Step 3: Design Your Templates
You can design digital journals using free or paid tools:
โ Top Design Tools:
- Canva (user-friendly, free templates, drag-and-drop)
- Adobe InDesign or Illustrator (advanced)
- Affinity Publisher (affordable alternative to Adobe)
- GoodNotes/Notability (for hyperlinked digital planners)
๐ฏ Design Tips:
- Use consistent fonts and spacing
- Stick to 1โ2 color schemes
- Leave space for handwriting (if printable)
- Offer a mix of dated/undated formats
๐ Export your templates as PDFs, GoodNotes files, or PNG pages depending on where you plan to sell.
๐ Step 4: Make It Usable
If you’re creating a digital planner for iPads/tablets, make sure it includes:
- Hyperlinks to jump between pages
- GoodNotes or Notability compatibility
- Landscape or portrait orientation options
If you’re making printables, ensure:
- Printable in US Letter or A4 sizes
- Margins are print-safe
- Files are high-resolution PDF
๐ฐ Step 5: Package Your Product
Create a complete bundle for buyers. Include:
- A cover preview (JPEG or PNG)
- Instructions (how to import into GoodNotes, how to print, etc.)
- Bonus pages (stickers, bookmarks, extras = added value)
- ZIP all files together
๐ Step 6: Choose Where to Sell
๐ Top Marketplaces:
- Etsy โ Most popular for digital planners
- Gumroad โ Easy to set up and direct sales
- Payhip โ Great for selling bundles & coupons
- Creative Market โ Perfect for designers
- Your own Shopify/WordPress site โ Best for full control
๐ Set up a clean listing with:
- Multiple images (mockups, inner page previews)
- Clear title & SEO description
- Tags like: โDigital Planner,โ โGratitude Journal,โ โPrintable PDFโ
- Instant download settings
๐งฒ Step 7: Promote Your Templates
To make consistent sales, promotion is key.
๐ Promotion Ideas:
- Pinterest: Best platform for journaling content (use Canva to make pins)
- Instagram Reels or TikToks: Showcase how the journal is used
- Email marketing: Offer a free template in exchange for email sign-ups
- YouTube: Post a โPlan With Meโ using your journal
- Collaborations: Partner with influencers or journaling coaches
๐ Bonus Tips for Success
- Offer bundles (e.g., โ30-Day Journal Setโ)
- Create seasonal versions (e.g., New Year goals, summer wellness)
- Encourage buyers to tag you on social media
- Provide print & digital versions for versatility
- Ask for feedback and reviews to build credibility
โ FAQ: Creating & Selling Digital Journaling Templates
Q1: Do I need graphic design experience?
Nope! Tools like Canva make it easy. You can even use pre-designed templates and customize them.
Q2: Can I use Canva Pro templates to sell?
Yes, with a Canva Pro license, you’re allowed to create and sell flattened designs (PDFs) โ just make sure you’re not selling the template itself for reuse.
Q3: How much can I earn selling digital journals?
It varies! Some creators earn $500โ$5,000+ per month depending on their niche, marketing, and design quality.
Q4: Should I sell on Etsy or Gumroad?
Etsy has built-in traffic and is great for beginners. Gumroad is better if you already have an audience or want full control over your pricing.
Q5: Whatโs the difference between a digital planner and a printable journal?
- Digital planner: Used on apps like GoodNotes/Notability with a stylus
- Printable journal: Downloadable PDF meant to be printed and written on by hand
Q6: Can I outsource the design?
Absolutely! You can hire a freelancer on Fiverr or Upwork to design your pages while you focus on niche, marketing, and sales.
โ Final Thoughts
Selling digital journaling templates is one of the most creative and profitable ways to enter the passive income world. You can start with just your laptop, Canva, and an idea.
โจ Start small, keep creating, and grow your template shop one journal at a time.
Ready to start your digital journaling business? Let me know if you’d like free journal template examples or mockup ideas to help you get started!
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